A strong business foundation and strategy is a MUST before (digital) marketing can truly thrive. For that reason, at the beginning of engagements, we audit our clients’ vision and business strategy. We look at your business in terms of how it fits into your industry's competitive landscape. We assess how we can put you in the best strategic position to dominate using digital and traditional marketing tools, technology, and best sales and management practices.
We leverage our expertise, our methods, and our innovative tools to grow your business sustainably. It all starts with your clients; your ability to understand their context, motivations & needs will enable you to better serve them all along their buyer's journey. We help you to understand that we are all in Sales and Marketing.
Brands connect people and companies – through their vision, their values and strategic positioning. We create and position brands with a clear and distinct attitude which engages your target groups. By digging into your niche we can more effectively define who your customers are. Then we utilize consistent and recognizable messaging across your business’s touchpoints.
As your marketing partner, we will design an experiential «live & digital» marketing strategy featuring a fully-integrated, multiplatform, shareable experience, finding new and exciting formats for connecting brands with their target audience. Our experience allows us to provide unparalleled engagement across multiple touchpoints. We design and execute experiential marketing campaigns of all sizes, including stunts, national tours, pop-up shops, product launches and B2B programs.
Content marketing is one of the most important considerations as you grow your marketing. You need good content and stories for your website, social platforms, and overall digital and analog presence if you want to continue to drive new customers, create brand loyalty, engage your audience, attract great employees, and establish yourself as a leader in your industry.
Social media is all about the way you connect with consumers. There is no one right approach when it comes to tackling social media marketing, which means that each client we work with will receive a customized plan of action. You can use social media to generate leads, increase sales, create anticipation surrounding a product launch, and communicate company updates or important news. Social media marketing can also involve paid social advertisements on platforms like Instagram, Facebook, and Linkedin.
When it comes to succeeding in our economy, having a customer base or organization members is simply not enough. Building a community that is engaged with your brand, content, and product, service, or beliefs is absolutely crucial, and in order to do so, you need an omni-channel strategy to interact with your consumers across platforms and in the physical world.
Our experienced team helps to present you equity story in the most compelling way, manage market expectations, monitor message adoption among investor audiences and address any issues that might arise. We proactively leverage our network of contacts in the investment community to help clients broaden their sell-side coverage and target new investors.
Communication is everything, no matter what industry or phase of growth you are in! We can help you strategically craft your messaging to reach the right audience (externally and internally) and accomplish your goals using different mediums: social media, press releases, video, streaming, billboards, and more.
In the online age, PR and Influencer Marketing are a necessary part of your digital strategy. We can help you figure out the best way to strategically communicate your message, find and recruit earned press and influencers to cover your brand, and leverage your new found attention to grow your consumer base or community.
Reputations are now, more so than ever before, lost in an instant. Using crisis scenario planning, we can help you prepare communications for challenging corporate developments, so that should your company be faced with a difficult issue, your communications are as fast, accurate and comprehensive as the new media demand.
It all begins with an idea. As an entrepreneur or young company, you need a voice to find your place in the market, you need to raise funds and friends. When you tell a story that captures people’s imaginations, you become visible and your idea can grow into a business. We offer you services to bring you closer to investors, customers and the best employees.
01 / Industries
Who Do We Serve?
BAECHLER.co helps companies and organizations to align their business and marketing strategies to create winˣ situations.
01 / 06Industry
Healthcare & Pharmaceutical
In 2020, the world was reminded just how important healthcare, medicine, and educating the public about both truly is.
We take pride in helping healthcare professionals, and pharmaceutical companies navigate the difficulties of reaching their target audiences to educate and create community around their offerings.
At BAECHLER.co, we strive to make this possibility a reality by using cutting edge marketing and business practices to connect innovative health solutions with the audiences looking to be served.
02 / 06Industry
Energy & Infrastructure
Finding and supporting innovative solutions for our energy and sustainability challenges is of utmost importance for the future of our economy and public welfare.
In addition, protecting our energy sources and our system critical infrastructures from cyber attacks and risks is one of our top security priorities today.
BAECHLER.co is proud to support energy, gas, sustainability, IT and telecom companies in meeting the complex challenges they face every day.
03 / 06Industry
Financial Sector
Nowhere else does communication have such a direct impact as in financial communications and investor relations.
In an ultra-sensitive environment, professional expectation management, transparency and continuity are indispensable for successful financial communications and customer loyalty.
Our experiences in this field give us the insight necessary to help our clients navigate the complexities of this highly-regulated market while still finding success.
04 / 06Industry
Startups & Re-Starters
Are you working with a robotics, new technology, a growing app company or exploring new business models?
We know how hard it is to tackle product development, marketing and customer engagement at the same time!
With our team of senior marketers, experienced branding specialists and business developers, we have the knowledge to help you figure out how to market to the right audience, and integrate market feedback into your product.
05 / 06Industry
Non-Governmental Organizations
At BAECHLER.co, we take pride in helping organizations in Switzerland and abroad navigate communicating with their communities in the most effective manners possible.
Whether it be community marketing, strategic communication, promotion of a specific campaign, or solving a more complex marketing issue, we are happy to work hand-in-hand with all relevant stakeholders to successfully accomplish their goals.
06 / 06Industry
Other Industries
Although we have our greatest experience in highly regulated industries, we also support companies from other sectors as well as private individuals in their strategic positioning, marketing, sales and business development.
This mainly with companies from the automotive and cultural sectors, private foundations and HNWI.